REACTION - The folks editing the new Call of Duty: Black Ops 6 trailer deserve a raise
That's how it's done.
By Jonathan Garrett
26/08/24
A snappy ad can bring the business if it manages to accurately evoke the feel of the end product. Call of Duty is a behemoth worked on by thousands, with a marketing brand that has become synonymous with set piece moments and well crafted trailers. The latest Black Ops 6 multiplayer reveal hit all the right notes, and pushed the no cut fly by sequence so often seen in games of this type to new heights.
There can definitely be an element of sizzle before substance, especially with a blockbuster title now in its sixth spin off iteration. But that doesn’t detract from how well this trailer sells the omni movement changes, the feature complete Day 1 launch (16 brand new maps is generous), and the promise of more to follow.
It’s also nice that Microsoft are tacking on the Game Pass stinger, after rumours that their hands are tied from shouting about it too heavily. The lack of any mention at the end of their Gamescom campaign showing raised some eyebrows, so it’s good that they’re not making the usual blunders for content uploaded to their own channels. The Early Access Beta starts on August 30th for pre-orders and Game Pass subscribers, before opening up for all on September 6th.
Source: Pure Xbox
TARPS?
At the bottom of some of our articles, you’ll see a series of absurd looking images (with equally stupid, in joke laden names). These are the TARP badges, which represent our ‘Totally Accurate Rating Platform’. They allow us to identify specific things, recognise positive or negative aspects of a games design, and generally indulge our consistent silliness with some visual tomfoolery.
